our journey

Our journey is a testament to the power of entrepreneurial spirit and the ability to adapt to a rapidly changing market. Through a series of strategic investments and new ventures, we’ve built a diverse portfolio of businesses that have redefined industries and set new standards. 

2016

the salt

We specialise in leveraging nano influencers to drive influencer marketing in South Africa, offering cost-effective campaigns that deliver real results.

2016

brand a tuk tuk

A unique mobile outdoor advertising platform that uses tuk-tuks to capture attention in urban spaces.

2016

whiskey live

Africa’s premier whisky festival, showcasing local and international whiskies to passionate enthusiasts.

2017

the internship

Empowering employees into brand ambassadors, empowering them to generate leads and become a powerful marketing tool.

2017

whizzky

A mobile app that offers whisky enthusiasts comprehensive whisky information and social sharing capabilities.

2017

orange block

A full-service event management business; we turn brand visions into reality, creating impactful experiential events and branded events in SA.

2018

webfluential

The leading influencer platform in South Africa that connects brands with micro and macro influencers for impactful brand partnerships.

2019

reveel

A network of iconic digital and static sites, lifestyle market screens, mall and ambient media specialising in DOOH (Digital Out-of-Home) advertising and large-format media for visually stunning campaigns.

2021

innovocean

Crafting unexpected OOH solutions at the V&A Waterfront, transforming how retail advertising is experienced.

2023

jobb’n

Our smart data-driven platform matches brands with the right talent for any project.

2023

heed

We create captivating media experiences through mobile gaming, rich media messaging, and podcasting, helping brands cut through the noise and capture attention.

2024

african podcast network

Positioning brands in front of engaged audiences through the power of podcasting, fostering brand recognition and loyalty.

Our Micro and Macro Influencer Specialist Platform uses advanced technology to match brands and campaigns with relevant larger-scale influencers, personalities and celebrities.

Webfluential